Du/er:
Creator Series

Du/er pants are flexible, durable, stylish and perfect for tackling real work. We followed five creators whose daily routines rely on Du/er jeans or canvas for their hands‑on labour. Over three days of shooting, we met these incredibly talented artists, deeply committed to their craft; potters, photographers, makers. Each of them embodying the brand’s blend of function and freedom. In each frame, the fabric moved with them: bending, stretching, resisting wear, adapting to active life. Our series showcases Du/er gear in its element, fitted to creators who dig, carve, lift, shape, explore and whose work is their passion. Shot with an eye for texture, motion, and authenticity, this campaign captures more than utility; it reveals how Du/er empowers real people doing meaningful labour.